{"id":9366,"date":"2023-06-08T09:51:13","date_gmt":"2023-06-08T08:51:13","guid":{"rendered":"https:\/\/www.pearsonhamgroup.com\/case-studies\/national-home-delivery-restaurant-chain\/"},"modified":"2025-03-10T14:19:19","modified_gmt":"2025-03-10T14:19:19","slug":"national-home-delivery-restaurant-chain","status":"publish","type":"case_studies","link":"https:\/\/www.pearsonhamgroup.com\/de\/case-studies\/national-home-delivery-restaurant-chain\/","title":{"rendered":"National Home Delivery Restaurant Chain"},"content":{"rendered":"<p>A well-known national home-delivery restaurant chain with over 450 outlets in the UK.<\/p>\n<p>Optimising price structure and discount strategy to generate +2.5% margin uplift, whilst testing consumer appetite for pricing model overhaul<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A well-known national home-delivery restaurant chain with over 450 outlets in the UK. Optimising price structure and discount strategy to generate +2.5% margin uplift, whilst testing consumer appetite for pricing model overhaul<\/p>\n","protected":false},"featured_media":7219,"template":"","case_studies_sector":[175],"class_list":["post-9366","case_studies","type-case_studies","status-publish","has-post-thumbnail","hentry","case_studies_sector-consumer-retail-de"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>National Home Delivery Restaurant Chain - Pearson Ham Group<\/title>\n<meta name=\"description\" content=\"Learn how we helped this client deliver \u00a34.2m in incremental margin following a review and restructure of their pricing.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pearsonhamgroup.com\/de\/case-studies\/national-home-delivery-restaurant-chain\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"National Home Delivery Restaurant Chain - 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