Pearson Ham Group partnered with a leading US professional services provider to redesign its commercial model, strengthen value communication, and unlock significant up‑sell and cross‑sell opportunities. The new tiered package structure delivered a projected 20% margin improvement over three years and created a scalable foundation for recurring revenue.
The organisation offered more than 200 individual services, mostly sold à la carte, resulting in low visibility, limited cross‑sell effectiveness, and inconsistent value capture. Pricing had not been reviewed in several years, and leadership sought a modernised, scalable model to better align service value with customer willingness to pay.
The redesigned commercial model delivered a clearer, more scalable structure that improved margin performance and strengthened value communication across the portfolio. By simplifying the service offering and enabling more consistent up-sell and cross-sell, the organisation is now better positioned to achieve sustainable, predictable revenue growth.
In professional services, scalable commercial models are essential to margin resilience and customer value delivery. This work demonstrates how structured package design, price modernisation, and clearer value communication can materially improve performance while creating more predictable revenue streams.
If your organisation is looking to modernise its commercial model, strengthen value communication, or unlock untapped revenue opportunities, Pearson Ham Group can help. Let’s talk.
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margin improvement projected over three years, representing an estimated $11 M uplift
Improved customer experience through simplified, easier‑to‑understand service options
Stronger sales performance driven by clearer value propositions and structured packages
Recurring revenue foundation introduced to improve financial stability
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