Technology, Media, Telecommunications & Utilities (TMT&U)

Smart Monetisation for Sustainable Growth in a Rapidly Evolving Market

In today’s fast-evolving TMT&U landscape, staying competitive goes beyond delivering innovative products and services. To lead, companies must translate cutting-edge technologies into scalable revenue streams. We help TMT businesses rethink value creation, align commercial strategy with customer needs, and implement data-driven monetisation strategies—unlocking profitable growth and lasting market impact.

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Navigate Complexity. Monetise Innovation. Outpace the Competition.

Tech, media, and telecom companies are under pressure to turn rapid innovation into sustainable revenue. With the rise of next-gen technologies like generative AI, evolving customer expectations and intensifying competition, traditional business models are no longer enough. To stay ahead, companies must embrace agile, data-driven monetisation strategies that capture value, respond to shifting demand, and protect their competitive edge in an ever-evolving market.

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Our high ambitions were warranted as they enabled us to produce a result with great insight AND a high confidence level within the organization.”

VP GLOBAL MARKETING & BRAND
APPROACH

Create: Define What Customers Truly Value

APPROACH

Align: Remove Friction from Acquisition & Retention

  • Value Proposition Design
  • Competitive & Go-to-Market Strategy
  • Customer Segmentation & Targeting
APPROACH

Capture: Price for Profit, Not Just Growth

  • New Product Pricing
  • Packaging & Proposition Design
  • Price Differentiation & Monetisation Models
APPROACH

Realise: Make Sure Value Reaches the Bottom Line

Our Customers

Software & Technology

Our tech clients create the platforms, tools, and solutions that power businesses and transform industries. From enterprise software developers and SaaS providers to cloud infrastructure specialists and AI pioneers SaaS platforms to AI innovators, we help tech companies convert product excellence into sustainable commercial success—at speed and scale.

Media & Publications

We support media players who shape how the world consumes information and entertainment. This includes digital publishers, broadcasters, streaming services, content creators, and advertising platforms. Our clients are redefining audience engagement and monetisation in a landscape driven by shifting consumer habits, new distribution channels, and the constant demand for fresh, relevant content.

Telecommunications & Utilities

Our telecommunications partners connect people and businesses globally. From mobile network operators to infrastructure companies and next-generation connectivity innovators, they deliver essential communication services and enable the digital economy. We help these clients adapt to evolving customer needs, manage complex pricing models, and unlock new sources of value in a highly competitive market.

Examples of Our Impact

Case Studies

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