Industrials & Manufacturing

B2B Pricing Strategy for Industrial Growth

Many of our B2B industrials & manufacturing clients still rely on outdated, cost-plus pricing approaches that can’t keep pace with today’s volatility. Product innovations go undervalued, margins erode through unstructured discounting, and critical market signals are missed. Without smarter pricing practices and stronger governance, value is often being left on the table.

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Transforming Pricing into Competitive Advantage.

In a climate of ongoing cost pressures, supply chain volatility and shifting customer demand, industrial businesses must evolve how they monetise value. From platform-based models and data monetisation to outcome-based pricing and servitisation, leaders are rethinking pricing to drive revenue growth and deepen customer loyalty. The most successful are using AI and performance-based contracts to align pricing with results; not just inputs.

At Pearson Ham Group, we help B2B manufacturers transform pricing into a competitive advantage, enabling sustainable, tech-enabled growth in a rapidly changing market.

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Your pricing is working like an absolute dream…Thanks so much for your help, it is so rare for advice to meet expectations, and you have exceeded ours by miles.''

Chair, Professional Services.
APPROACH

Create: Define What Customers Truly Value

APPROACH

Align: Remove Friction from Acquisition & Retention

  • Competitive Strategy
  • Customer Strategy
  •  
APPROACH

Capture: Maximise value capture through price differentiation

  • Pricing Structure/ Architecture
  • Price Optimisation
  • Price Change Approach
APPROACH

Realise: Make Sure Value Reaches the Bottom Line

Our Customers

Manufacturers and Producers

Our producer customers extract or generate raw materials, while manufacturers transform these materials into components, machines, or complex systems for industrial use. This includes Automotive, Chemical, Aerospace, and Machinery producers and manufacturers. We support these companies as they navigate large amount of data, complex pricing structures, high value deals and large customer bases, turning technical complexity into sustainable commercial success.

Distributors and Wholesalers

We work with companies that act as intermediaries, purchasing components or finished products from manufacturers and reselling them to end users, managing logistics, inventory, and market reach. This includes Wholesale Traders, Logistic and Supply Chain Distribution companies. Our clients face very competitive environments in a landscape driven by relationship driven sales through experienced sales teams, varying distribution channels, and constant demand for service-related components.

Service Providers

These customers offer hands-on, skilled labour services such as equipment maintenance, industrial installation, and on-site technical support, ensuring operational efficiency in industrials and manufacturing. We help these clients adapt to evolving customer needs, manage complex pricing models, and unlock new sources of value in a highly competitive market.

Examples of Our Impact

Case Studies

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